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”Unless you are the lead dog, your view never changes.” On the Sales Lead Dog podcast, CRM technology and sales process expert Christopher Smith talks with exceptional sales leaders that have separated themselves from the rest and achieved a sales leadership role in their organization. Hear what they did to become the alpha, lead their pack, and how they leverage CRM technology to drive sales for their organization. If your goal is to rise higher in your sales career or you currently are the alpha, this podcast gives you useful insight on how the best-of-the-best achieve success with their team and CRM technology.
Episodes
Monday Feb 15, 2021
Alex Hoffer, Hoffer Plastics Corporation
Monday Feb 15, 2021
Monday Feb 15, 2021
“If the pay stays the same, and the authority stays the same, would you still want it?” asks Alex Hoffer, Chief Revenue Officer at Hoffer Plastics Corporation. As the CRO of a family-run business founded by his grandfather in 1953, Alex has had to think a lot about why he does what he does, and how he can continually do it better. In this episode of Sales Lead Dog, Alex talks about his transition from fixing air conditioners on the roof of his family’s factory to running the company with his father and two sisters, and all the lessons he’s learned along the way.
When it comes to sales leadership, Alex has a lot to say about how to be “followable,” which is the ultimate goal of any leader. For Alex, being a leader is about being willing and able to do what others won’t -- to run into the fire, instead of away from it. But he also realized early on in his career that if he kept running into fires without caring for his emotional health, he was going to run himself and his team into the ground.
Tune in this week for thoughtful advice on leadership and self-care, a great analogy about CRM technology, and even a few good jokes.
Quotes
- “You are unfollowable when you are not healthy yourself” (11:09-11:13)
- “Leadership comes down to a very simple thing: are you someone people want to follow?” (17:48-17:54)
Links
https://hofferplastics.com
https://www.linkedin.com/company/hoffer-plastics/
https://www.linkedin.com/in/alexhoffer
Empellor CRM Website
https://www.empellorcrm.com
Empellor CRM LinkedIn
https://www.linkedin.com/company/empellorcrm
Podcast production and show notes provided by FIRESIDE Marketing
https://meetfireside.com/podcast-production-service/
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